We’re thrilled to introduce our Flower School, launching in 2025. After years of offering face-to-face courses, we’re taking our expertise also online to create an accessible platform for floral enthusiasts and professionals alike. Whether you’re an established florist looking to grow your business, a flower farmer exploring the art of floral design, a career changer, a hobbyist, or a DIY bride dreaming of crafting your wedding flowers, our courses are designed to help you flourish.

Why Choose an Online Flower School?

Floristry combines artistry, precision, and business acumen. While hands-on workshops remain invaluable, the flexibility of online learning opens doors to students worldwide. Our Online Flower School brings decades of combined experience in floristry to your fingertips, allowing you to learn at your own pace, wherever you are. This isn’t just another set of generic tutorials. Our courses are crafted by Clare, a qualified floral design lecturer with over 20 years of teaching experience, and Alison,a talented florist with a decade of hands-on expertise. Together, they bring real-world insights and proven strategies to every course.

Who Will Benefit From Our Courses?

Our courses are designed to cater to a wide range of learners:

 Experienced Florists: Enhance your business with new skills and insights, particularly in areas like pricing, logistics, and scaling your services.

 Flower Farmers: Learn how to turn your blooms into bespoke arrangements and boost your offerings with professional floristry techniques.

 Career Changers: Transition into the rewarding world of floristry with a strong foundation in both the creative and business aspects of the industry.

 Hobbyists: Transform your passion for flowers into a skill, whether for personal enjoyment or to share with others.

 DIY Brides: Create your dream wedding flowers with confidence, learning techniques that ensure professional-quality results.

Meet Your Instructors

Our courses are led by:

 Clare: A qualified floral design lecturer with over 20 years of teaching experience. Clare’s extensive expertise ensures every course is thorough, engaging, and practical.

 Alison: A skilled florist with 10 years of experience working on stunning designs for weddings, events, and more. Alison’s hands-on knowledge complements Clare’s teaching, offering students real-world insights.

Our First Course: The Business of Wedding Floristry

We’re launching our Online Flower School with a comprehensive course on The Business of Wedding Floristry. This theory-focused course is ideal for florists or aspiring professionals looking to succeed in the competitive wedding market.

Key Topics Covered

 Attracting Enquiries: Discover strategies for reaching engaged couples and making a memorable first impression.

 Converting Bookings: Learn how to guide potential clients from enquiry to confirmed booking with effective communication and presentations

 Pricing Strategies: Master the art of pricing your designs to ensure profitability while offering value.

 Ordering and Logistics: Understand how to manage supplies, timelines, and delivery to ensure a seamless experience.

 Wedding Day Setup: Gain insights into planning and executing flawless floral installations on the big day.

This course focuses on the essential business strategies that underpin a successful wedding floristry service. While it doesn’t teach floral design techniques, it equips you with the knowledge to manage and grow a thriving business.

Practical Courses to Look Forward To

We’re also developing a range of hands-on courses for 2025, each focusing on specific areas of floristry:

 DIY Weddings: Ideal for brides or event planners who want to create their own floral arrangements.

 Large-Scale Installations: Learn how to design and construct dramatic installations for venues and events.

 Bouquet Techniques: Refine your skills in crafting stunning hand-tied bouquets.

 Table Flowers: Master elegant and creative arrangements for dining and event tables.

 Foam-Free Designs: Explore sustainable floristry techniques that reduce environmental impact.

 Funeral Flowers: Develop the skills to create meaningful tributes with sensitivity and care.

Sustainability in Floristry: Foam-Free Designs

As floristry becomes more environmentally conscious, foam-free design techniques are growing in popularity. Our course on foam-free methods teaches you how to

create stunning arrangements using sustainable alternatives, reducing your ecological footprint.

Why Business Skills Are Essential for Florists

While floristry is a creative profession, the business side is equally critical to success. Many talented florists struggle with pricing, time management, and

customer relationships, which can limit their growth. Our Business of Wedding Floristry course fills this gap, offering clear, actionable guidance on:

 Building a strong brand and online presence.

 Understanding the true cost of your work to ensure profitability.

 Creating streamlined processes for smoother operations. With these skills, you’ll not only create beautiful designs but also run a business that

thrives

Flexibility and Lifetime Access

The rise of online education has transformed the way people learn. For busy professionals, parents, or those living in remote areas, online courses offer the flexibility to study without disrupting their daily lives. At our Flower School, we ensure that every student has the resources and support they need to succeed. From detailed video tutorials to interactive forums, our platform is designed to foster both learning and community.

A Community for Florists and Flower Enthusiasts

One of the highlights of our Online Flower School is the opportunity to connect with like-minded individuals. Whether you’re sharing tips, seeking advice, or celebrating

achievements, our student WhatsApp group offers a supportive environment to grow together.

Ready to Start Your Floristry Journey in 2025?

We would love you to join our mailing list to be the first to know when we launch!